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Wednesday, January 25, 2012

DZnuts Labs Sponsored Pro Women's Cycling Team: SPECIALIZED lululemon - The Dream Team

California Dreaming with SPECIALIZED lululemon...Revolutionizing Womens cycling!



The team stays together with a big focus on the London 2012 Olympics:

 
"The riders were of course excited...they wanted to stay together after having such a strong year"
- Kristy Scrymgeour, Team Manager SPECIALIZED lululemon    
                                                              
 "The most beautiful thing is that they could stay together...to continue in this very important year with the Olympic games in London" - Jens Zemke, Director Sportif SPECIALIZED lululemon

The Dream Team partners with two very special brands, SPECIALIZED and lululemon.


"We are lucky right from the get go to have SPECIALIZED come straight on board and lululmen to follow shortly after. From the beginning having two great sponsors really made it easy to get everything else to work" - Kristy Scrymgeour, Team Manager SPECIALIZED lululemon 

"It is really exciting for us to be partnered with lululemon..They're a very aspirational brand that is very in alignment with SPECIALIZED core values. They are also a brand that has done a really great job of inspiring women to take up new sports, whether is yoga, running...for us is great because we hope that it will provide an opportunity for more women to see cycling as a new sport for them." - Rachael Lambert, SPECIALIZED Women's Product Marketing Manager

"It is very exciting to partner with SPECIALIZED and lululemon, because I do think that they are both trying to build and help the growth of women's cycling" -Evelyn Stevens

What are the goals and focus of the SPECIALIZED lululemon team?


"We all think that we can do somehting to elevate the sport a little bit more, or get more people on bikes, or get more women involved in the sport, and get more attention into womens sport and that's what we plan to do" -Kristy Scrymgeour, Team Manager SPECIALIZED lululemon 


"The goal that we came up with is a pretty lofty goal but it is to  revolutionize women's cycling. We think that we'll know we're successful when the awareness of cycling reaches more females than ever before"
-Rachael Lambert, SPECIALIZED Women's Product Marketing Manager


My major goal is the Olympics in London. I want to have the race of my life there" - Clara Hughes



“If you put a number on my back, I go race…that’s what I do” – Ina  Yok-Teutenberg
DZnuts Labs is very proud to be the official protector of SPECIALIZED lululemon! Only the finest & natural ingredients used and the latest in biotechnology in the formulation of  their women's chamois cream of choice, Bliss high viscosity chamois cream, which treats and prevents saddle sores by:

1. Eliminate chaffing, the precursor of saddle sores.
2. Anti-inflammatory action soothes irritated skin.
3. Wound healing actives heal existing saddle sores.
4. Anti-fungal and anti-bacterial reduces chance of infection.

We look forward to a wonderful year!
 

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